6 Tips for Successful On-Page SEO

On-Page SEO is a generic name for Search Engine Optimization techniques made directly on a website. While on-page SEO refers to the techniques used to optimize articles, tags, meta tags and keywords, off-page SEO refer to social media marketing, link building and directory submission. Let’s see the most effective method to optimize the content of your website with on-site SEO.

1. Choose the keywords smartly

Any optimization process on-site starts from some keywords. Your articles have to contain those words, so you must choose those keywords smartly. Choose some words that have a solid number of searches, but for which the competition is low.

2. Titles

The titles of your articles have to be short but relevant, and they must also contain the keywords. Make sure that the titles are relevant and attractive, so the readers would be engaged since the star.

Don’t use CAPS LOCK to write the titles. It is annoying, aggressive and hard to read. If you think that your title would be noticed by readers easier this way, you are right, but the title would be observed from a negative point of view. Moreover, this practice is discouraged by Google, so your page would be penalized because of this.

Use a different title for every page (Use Dynamic Title Generator where it is possible).

3. Tags

The tag DESCRIPTION is displayed in search engines, so you would need to use it. Make short descriptions, on the subject, with an attractive description, like a resume of the article. Use H1, H2 if possible, but don’t overreact.

4. Bold and italic words

Use bold and italic characters for keywords, quotes and important ideas. However, this is only for visual effects, as it is known that Google does not consider those words more important just because they are bolded.

5. Density

A keyword that is used twice in a 2000 word article might be considered irrelevant by search engines, while an article of 200 words that contains a keyword 50 times is considered spam. In both cases, the effect of using the keyword for search engines is zero, even negative. This is why you will have to use the keywords in the right manner. Density is the indicator that could help you in determining how many times a keyword must be used in order to be effective. Today, 2-5 % density is considered fair, but the Google algorithms change often, therefore this percentage might not be good for the next month.

6. Good content

Although it is the last on-page SEO technique on our list, it is the most important one. Google declared war to the unfair practices of promoting websites, such as link farming, link commerce, black hat SEO and directory submission. This is why valuable and relevant content remains the most important factor in the Google algorithms. The best method to have a successful website is to write good, original and interesting articles often. This way, you will engage your readers into a pleasant experience

BIO:

Fenix Raw is an IT professional from Test4prep.Are you really Looking for this CCD-470 Exam Question  assistance? Move ahead to take the benefit of CCB-400 Exam Question  and pass your exam easily.